Thursday, April 23, 2020

International Law Essays - International Trade, International Law

International Law International law is the body of legal rules that apply between sovereign states and such other entities as have been granted international personality (status acknowledged by the international community). The rules of international law are of a normative character, that is, they prescribe towards conduct, and are potentially designed for authoritative interpretation by an international judicial authority and by being capable of enforcement by the application of external sanctions. The International Court of Justice is the principal judicial organ of the United Nations, which succeeded the Permanent Court of International Justice after World War II. Article 92 of the charter of the United Nations states: The International Court of justice shall be the principal judicial organ of the United nations. It shall function in accordance with the annexed Statute, which is based upon the Statute of the Permanent court of International Justice and forms an integral part of the present Charter. The commands of international law must be those that the states impose upon themselves, as states must give consent to the commands that they will follow. It is a direct expression of raison d'etat, the "interests of the state", and aims to serve the state, as well as protect the state by giving its rights and duties. This is done through treaties and other consensual engagements which are legally binding. The case-law of the ICJ is an important aspect of the UN's contribution to the development of international law. It's judgements and advisory opinions permeates into the international legal community not only through its decisions as such but through the wider implications of its methodology and reasoning. The successful resolution of the border dispute between Burkina Faso and Mali in the 1986 Frontier Dispute case illustrates the utility of judicial decision as a means of settlement in territorial disputes. The case was submitted to a Chamber of the ICJ pursuant to a special agreement concluded by the parties in 1983. In December 1985, while written submissions were being prepared, hostilities broke out in the disputed area. A cease-fire was agreed, and the Chamber directed the continued observance of the cease-fire, the withdrawal of troops within twenty days, and the avoidance of actions tending to aggravate the dispute or prejudice its eventual resolution. Both Presidents publicly welcomed the judgement and indicated their intention to comply with it. In the Fisheries Jurisdiction case (United Kingdom v. Iceland , 1974) the ICJ contributed to the firm establishment in law of the idea that mankind needs to conserve the living resources of the sea and must respect these resources. T he Court observed: It is one of the advances in maritime international law, resulting from the intensification of fishing, that the former laissez-faire treatment ofthe living resources of the sea in the high seas has been replaced by a recognition of a duty to have due regard of the rights of other States and the needs of conservation for the benefit of all. Consequently, both parties have the obligation to keep inder review the fishery resources in the disputed waters and to examine together, in the light of scientific and other available information, the measures required for the conservation and development, and equitable exploitation, of these resources, taking into account any international agreement in force between them, such as the North-East Atlantic Fisheries Convention of 24 January 1959, as well as such other agreements as may be reached in the matter in the course of further negotiation. The Court also held that the concept of preferential rights in fisheries is not static. This is not to say that the preferential rights of a coastal State in a special situation are a static concept, in the sense that the degree of the coastal State's preference is to be considered as for ever at some given moment. On the contrary, the preferential rights are a function of the exceptional dependence of such a coastal State on the fisheries in adjacent waters and may, therefore, vary as the extent of that dependence changes. The Court's judgement on this case contributes to the development of the law of the sea by recognizing the concept of the preferential rights of a coastal state in the fisheries of the adjacent waters, particularly if that state is in

Friday, April 17, 2020

Tips to Get Your Feedback Draft Essay Done Properly

Tips to Get Your Feedback Draft Essay Done ProperlyOne of the things that I am going to cover here in this article is the key to getting your feedback draft essay completed properly. This is something that can be a bit of a process, but with a few tips, you will have no problem at all.Before anything else, it is essential that you get a few feedback drafts of your own before you start this project. You don't want to get these totally wrong and not see how they feel about your work. Instead, get one or two and then reread them again until you have their thoughts.In order to keep this from being a headache, make sure that you make copies of the feedback drafts of your own essay. There are a number of ways to do this, but one that I like to use is to make a folder for each draft and label it as such. Then you can just take the ones that you like the best and cut them up and stick them into a folder. The best part about this process is that you will see what works and what doesn't, and t herefore make it easier to edit later on.Another great way to get your initial draft done is to turn it into a mini-outline. When I do this, I write the first two thirds of my essay as an outline, the second third as a developing outline, and the last third as a completed outline. Now you will be able to fill in any missing information and continue writing the rest of the essay yourself.You should also make sure that you have a few pieces of paper that you go through and cut and rewrite any ideas that you come across in your feedback draft. For instance, there could be a section in your assignment where you need to present a short personal story. Write that into your essay and then come back and revise it a few times in order to see if you want to move it into the next draft.Remember that when you are trying to improve your essay, you need to continually tweak your feedback draft. This is what will help you to see the problems and flaws that you need to correct in order to complete your project successfully.While it is always a good idea to discuss your idea with someone, it is sometimes best to get feedback completely from your own heart. Don't listen to what someone else has to say unless you think that you can handle it well. There are often plenty of people who will be willing to help you out if you ask.So there you have it, the key to getting your feedback draft essay finished is to follow the tips I mentioned here, and then you can get a great sense of accomplishment after completing your assignment. After all, no one is ever going to be able to understand your project if you don't finish it.

Tuesday, March 17, 2020

Public Relations of Toyota Essays

Public Relations of Toyota Essays Public Relations of Toyota Essay Public Relations of Toyota Essay Public Relations of Toyota Throughout the years Toyota has enjoyed a solid reputation for half a century. Toyota produced quality, durable vehicles that outlasted and outperformed many vehicles. However Toyota has been hit with a lot of scandals and has been misunderstood. Toyota is now taking steps in the right direction to minimize negative situations involving the accelerators on some of its vehicles. Toyota is now reconnecting to their customers and changing the outlook on their views of Toyota as a whole! The public relations professionals are working hard at developing a good, positive relationship between a firm and the public it serves. With investing in great public relations for your business will help your businesses success. Great Public Relations, supporting your business can create and build up the image of successful company. During times of adverse publicity an effective Public Relations professional, can remove the misunderstanding and can create mutual understanding between the business and the public? Toyota strives to assist the communities where we live and work by supporting local organizations focused on the areas of environment, education, and safety to family’s everywhere. In addition, Toyota partners with several regions, in the Northeastern, Midwestern, Southeastern, and Western of the U. S. Toyota is a company based for family and values their customers with great customer service. In almost every city there is a Toyota dealer near to help service every Toyota customer needs. Public Relations play an important role in developing a credible and recognizable brand online and offline for any business and it harnesses the power of third party testimonials in the media. Public Relations, delivers a tremendous return on investments because the articles and stories generated in the media are credible. When a Public Relations program is implemented in conjunction with marketing and advertising programs, a brand can be developed and strengthened over a period of time. A successful brand always comes from customers with their love and support for the company brand. In addition, all of great things that customers think of the company’s brand it what builds the company’s brand image. Toyota Public Relations professionals recognized this when building the brand of their company, since they had their very first fall, with recalls and accelerators on some of its vehicles. Toyota was first founded by Kiichiro Toyoda in 1937 as a spinoff from his fathers company Toyota Industries to create automobiles. The name Toyota is from the founders name (Toyoda) the Toyota symbol represents the T in Toyota. The Toyota symbol is all the letters of Toyota, stylized and overlayed. The two interlocking circles inside the larger circle represent Toyota the company and the customer/consumer and represents their inter-relations and importance to another. The larger circle represents the world and the idea that Toyota and their customers are a part of it. Toyota spent roughly $1 billion on marketing during the fourth quarter of 2009 alone in an attempt to help drive up sales of its vehicles in the U. S. (W. Scott, 2010). Although Toyota has had to shift gears from that proactive push and into a reactive mode more recently, the automaker expects to spend less on advertising in 2010 than it did in 2009. But industry experts say the automaker must remain aggressive if it hopes to grow sales and repair its image (W. Scott, 2010). Toyota is now making steps to rebuild their image, in a great way, the first positive step in what will most likely connect with public relations overhauls that aim to socially re-connect Toyota to their consumers. Toyota’s new technique of brand marketing has given other Public Relations professionals a creative method to follow when creating campaigns for their customers. In addition, In order to keep the publics perception is the publics reality, and the perception is slowly but surely looking great. Hence, it is very crucial for any business to run a public relations campaign, however, the traditional modes of running such a campaign are slowly becoming obsolete. It is extremely important for more and more businesses to update their, public relations campaign for the 21st century. And also, to act immediate with new methodologies and tools, which include blogging and social media sites. In today’s society the Internet allows companies to take on a new benefit that they would not be able to use in the real world without technology. Creating different services online will ensure your company’s brand is stronger than the rest. Online customers can interact with the company’s brand and its identity in a way no other medium can. Social media sites, such as Facebook is a vast opportunity for businesses to promote their brand online to millions of people at once and at no cost. Today, Toyota’s social media strategy is to urge the public to invent ways to use Toyota’s technology in new, innovative ways, ways that will help â€Å"make a better world†. This new strategy will work brilliantly to create millions of consumers and buyers for the company’s brand (Toyota) and keep them interested in what the company has more to offer. Toyota uses social media sites such as Facebook, Twitter and YouTube to create a digital dialogue with its customers. Kimberly Kyaw, Senior Media Strategist, for Toyota Motor Sales, U. S. A. , and Inc. as hired on by Toyota to in 1999, to lead Toyota’s digital media strategy and planning for general and multi-cultural markets (imediaconnection, 2012). Soon after Kyaw, handled escalated customer cases when appropriate, offered goodwill to maintain customer satisfaction loyalty. Developed marketing strategy (objectives, targeting, positioning, messaging, source of sales and key market/consumer insight s) to inform communication creative plan. Analyzed quantitative and qualitative data and identified consumer and market trends to create actionable recommendations for future vehicle enhancements, lifecycle planning pricing. Kyaw, provided the company with the necessary information Toyota now has connections with 500 plus networkers that interacts with social media scene. This will allow customers and employees to interact and suggest ways of improving the company’s services and products. Since the beginning of Toyota’s test run with social media sites they have used such sites to help promote events and initiatives such as â€Å"Try before you buy†. This method is used for many potential customers for Toyota, who are looking into buying new Toyota vehicle. Or perhaps, may be in the market for a new vehicle and want to experience driving without dealing with a sales associate. This is Toyota’s new secret weapon called â€Å"Toyota Rent-A-Car† (TRAC) it gives drivers the opportunity to enjoy a new Toyota or Scion before committing to a purchase or lease. Also, being dealer-based means that you can purchase a TRAC vehicle if your weekend romance with a Toyota or Scion rental turns into a long lasting love affair! This new marketing method for Toyota has been a success and contributed millions to the company. This has also been the most engaging factor on Travelocity, with advertisement in the last year. Toyota, also used social media to promote their Toyota Pro Celebrity Race, it has brought together a star-studded field of Hollywood’s elite to race for charity. The race is brought on by many stars from film, television, music, sports and fashion that will showcase their newly earned racing chops in identically prepared, race-ready Scion TCs on the historic 10-lap, 1. 97-mile street circuit through the downtown streets of Long Beach in Southern California. On behalf of each celebrity racer, Toyota donates $5,000 to racing for Kids every year and another $5,000 to the winning racer’s charity of choice. Racing for Kids, a national nonprofit program benefiting children’s hospitals throughout the country, (in this case, Miller Children’s Hospital in Long Beach and Children’s Hospital in Orange County, Calif. ), was created as a way to connect sick children with their favorite celebrities and race-car drivers. Toyota has donated more than $1. 9 million to various children’s hospitals since 1991, on behalf of this race and its participants (ELB, 2011). Just like any business there are ups and downfalls, and Toyota has seen their fair share of both. In 2009, Toyota came under attack by the National Highway Traffic Safety Administration that established 3. 8 million of its vehicles of having an unintended acceleration defect. This was led to a tragic accident with a California family who was an owner of a Lexus a (Toyota vehicle) losing four people in the car due to the floor mat, being on the accelerator. Although, the federal agency said it was still investigating the exact cause of the acceleration problem, this still left Toyota owners concerned and terrified. This was brought to the media on a silver platter, with the news, and dealerships everywhere. Toyota released a letter, with apology and tried to correct the problem but mistakenly made matters worse. The letter was misleading and didn’t sound sincere nor did it correct the problem it clearly stated that there was no major problem with the Toyota vehicles. This almost destroyed Toyota makers as a whole! However, Toyota took action and right away got great public relations personnel, and they started monitoring their campaign sites often with updates daily. Toyota corrected the problem with the media and consumers by providing the customer with newer and better quality vehicles. They are slowly but surely rebuilding the trust of their loyal customers and regaining them back. They have made a remedy to the situation with providing safer vehicles. Toyota’s Public relations personnel addressed consumers concerns and followed up with action. As a public relations professional in the 21st century, it’s important to constantly reach out to the public, not only to enhance your company’s appearance, but to do on to he customers in a good as well. Even though Toyota will undoubtedly be under the magnifying glass for their latest recall, having a public relations professional can be an excellent card to pull when having a downfall. The Nonprofit and for-profit businesses have multiple similarities and difference. The different marketing concepts contribute to the differing factor being the purpose of for-profit marketing is t o encourage customers to buy, while the purpose of nonprofit marketing is to encourage people to give as a charity. Investment returns may vary between the two, although the principles of marketing still remain the same, however some of the methods must be different. In that being said, the main purpose of marketing for-profit businesses is to inform potential customers in your target market to let them know about your product or service and how it can benefit them, with a goal of selling it in exchange for money. The business keeps the money, and the customer enjoys the product or service that they had purchased. However, for profit marketing focuses on developing new markets and ideas, for existing products or identifying markets for new product lines ahead. Then so, as non-profit business markets the work it does. Building customer awareness is the main factor of the marketing industry. The customer gives money to the organization in exchange for the opportunity to contribute towards its humanitarian work and good deed. For profit marketing, focuses on keeping the funds, while the individual retains their knowledge from the organization. Meanwhile, the organization uses the money to make a difference in society and to its organization as well. For-profit business can market using a variety of methods, such as marketing mix, target market identification, position, branding, and public relations and advertising. The not for profits organizations use the majority of these methods; for instance, the non-profit will conduct market analysis to identify potential donors and sponsors. Nonprofits organizations are tax exempt. Most of them are supported by their members of the organizations who take pride in the organization. Nonprofit organizations have members who contribute to the organization. They also have donations and grants that help support their organization which makes them different from a for profit business. A nonprofit organization maintains its great reputation by helping others and giving back to the public. The difference between the marketing of the two types of businesses is the fulfillment of the customer need. Unlike the for-profit makes a profit on the sales from the customer’s purchases. Meanwhile the goal of the for-profit marketing customer has a need of their own that they want to fulfill by making purchasing to their business of choice and getting great customer service in return. There are many nonprofits businesses that do conduct retail sales of promotional items to help raise funds, but this is not their primary product or service, this is just a short term offer to make customers feel good about their purchasing by also contributing to a good cause. In today’s society building and promoting a company’s brand takes a lot of effort and hard work. There are many different methods that public relations professionals can take a hold of when rebuilding a company’s brand or even making it better than before. The changes in the 21st century have made it easy for non-profit and for-profit businesses to communicate to the media. Great Public Relations professionals know how to conduct business in a professional way with the media and still uphold the company by supporting their image. Public relations professionals will and always further enhance the likelihood through its own growth and development and will produce more success towards businesses. By Public relations professionals having a prompt respond to the media can help the businesses image and withhold their loyal consumers. Great Public Relations professional always has a plan and they direct the development and communication of informational programs to maintain favorable public and stockholder perceptions of an organizations accomplishments and agenda. Indeed, a great public relations professional is great to have on your side when coming into a downfall with a company and needing help with a spokesperson. All in all Public relation personals contribute success to many company’s and organizations.

Saturday, February 29, 2020

How Writing about Death Saved my Life

How Writing about Death Saved my Life How Writing about Death Saved my Life Christopher Noà «l is a professional on the Reedsy marketplace who has been a freelance editor for twenty-five years. He is the author of seven books, including the memoir In the Unlikely Event of a Water Landing: A Geography of Grief,  which he wrote following a life-changing disaster.

Thursday, February 13, 2020

Merck Pharmaceutical Company Essay Example | Topics and Well Written Essays - 1250 words

Merck Pharmaceutical Company - Essay Example Merck Pharmaceutical products are mainly therapeutic agents, for the treatment of various human and animal disorders. In fact the basic source of income for the company comes from the revenues derived from the filling and management of prescriptions and health management programs (Banks, 2001). Merck & Co., Inc. is also known as Merck Sharp & Dohme or MSD outside the USA and Canada, with the headquarters of the company located in Whitehouse Station, New Jersey and was established as the United States subsidiary of the German company which is currently known as Merck KGaA. Similar to the German assets in the United States, Merck & Co. was expropriated in 1917 during the First World War and set up as an independent company. In fact statistics and data suggest that this company is presently one of the seven largest pharmaceutical companies in the world both by market capitalization and revenue. Merck & Co. or MSD is also known as a global research-driven pharmaceutical company. It discovers, develops, manufactures and markets a broad range of unique products to improve human and animal health. Each and every organization requires leadership because all of them are affected by their contexts, philosophies, governance structures, value systems, and the legal ground rules under which they operate. These are the forces and factors that control their leadership needs. When it comes to community or social responsibility, it is said that the Merck Company Foundation has distributed over $480 million to educational and non-profit organizations since it was founded in 1957. This company is also today involved in bringing out various medical publications as it publishes the "Merck Manual of Diagnosis and Therapy" that is considered as the world's best-selling medical textbook, and the "Merck Index" which is a collection of information about chemical compounds. Over the years there are several challenges that the company has faced. For instance, Attorney General Coakley's Office filed a settlement with drug manufacturer Merck and Company, Inc. (Merck) resolving concerns about the company's misleading advertising and promotion of the "Cox-2" inhibitor drug Vioxx. This drug is a non-steroidal anti-inflammatory drug used to treat arthritis. The complaint, filed in Suffolk Superior Court, claims that Merck failed to reveal to consumers that Vioxx posed an increased risk of heart attack. The consent judgment, also filed in Suffolk Superior Court prohibited Merck from further mislead consumers in advertising for any Merck product and requires full disclosure of all known risks of Merck drugs. The complaint asserts that Merck began marketing Vioxx in May 1999 with an aggressive and deceptive promotional campaign directed at both consumers and at health care professionals. However, they hide the fact of high risks of heart problems. When promoting Vioxx directly to patients of arthritis as well as the health care professionals, Merck allegedly misrepresented the cardiovascular side effect. As a result the company's ethics were questioned and subsequently the drug was taken off from the market. In September 2004, Merck admitted that Vioxx caused serious cardiovascular events and withdrew the drug from the market. Further, when the multistate group investigated this case in December 2005, it exposed that in addition to the deceptive and misleading adverti

Saturday, February 1, 2020

Topic Services Marketing, Case Monster.com Essay

Topic Services Marketing, Case Monster.com - Essay Example In the mid 90s, during the post-recession period in the U.S, big companies started to work on the booming economy by expanding their businesses. Such a move, requisitioned more professionals to be recruited. There was pressure on the recruitment agencies to supply the necessary work force within a short period of time. The recruitment companies were forced to react quickly to cater this huge requirement and started to look at new strategies to sustain this critical stage. There were many types of media existing at that time like the newspapers, Radio, Television, and the Internet. Media, other than internet, had a good reach. Monster.com tried to access the new medium of Internet as an effective channel for recruitment services. The company had to address multitude of problems related to: Customers: On one hand Monster.com had to entice companies to provide them with job vacancies. The initial companies which had provided Monster.com with job postings were the companies for which Monster.com had developed the advertisement designs. However, for Monster.com to attract new clients meant that the company had to prove to its potential clients, the validity of internet as a medium for offering recruitment services. ... Monster.com had chosen Internet as medium owing to the strengths such as high volume of content deliverable, customization of content and reach. Such of the strengths were intended to offset the shortage of time within which the jobs had to be filled. However, with the basic weakness of Internet as a cluttered medium, Monster.com was unable to make the customers access the website amongst the clutter. Competition: Internet was totally a new avenue through which recruitment services were offered. Going by Ansoff's Product / Market Matrix, the mode of Internet was a new medium available in the existing market of recruitment services. The growth strategy called for product development. For making the product competitive, Monster.com made the product cost competitive, the inherent strength of distribution was highlight in the reach of internet, however, Monster.com was not able to penetrate the market share of the then existing products such as Newpaper and Radio. How could Monster.com promote Internet as an effective medium remained a question mark Did Monster.com leverage the existing products such as newspapers for which they were designing the advertisements to complement for the launched of the medium of internet as a value addition is also a question since, Monster.com had independently launched the web medium for recruitment services. Collaboration: Monster.com had support from companies for which they were designing the advertisements. However, there was no collaboration with the existing medium of communication such as newspapers and radio. Study of functioning of some of the major online service giants or recruitment service providers could have benefited Monster.com for standardization of the product. However, Monster.com did have a tie-up

Friday, January 24, 2020

U.S. Neutrality in World War I :: essays research papers

When World War I broke out in Europe, Woodrow Wilson announced that the United States would stay out of European affairs and remain neutral. Wilson was aware that the United States had no interest in the matters that did not directly affect the interests of America citizens. He hoped that the United States would remain neutral and continue to trade with warring nations. The American view of neutrality meant we were entitled to safely and freely trade with either side at war as long as it was out in the open seas. The United States hoped to stay out of the way because war was viewed as wasteful, irrational, and immoral. There was no reason for the U.S. to intervene with European affairs. In addition, Wilson was aware of the huge immigrant populations whom have come to the United States just recently from those nations currently at war. Many immigrants, such as the Irish, would not support the war because of their previous hatred toward Great Britain. Great Britain controlled a big portion of the sea during this time and was the first to set up a blockade between the United States and Germany. The United States protested but Britain continued to force American ships to be searched for food, medical supplies, and steel before reaching Germany. Although the United States was against the blockade, it had very little impact on the U.S. economy. With Great Britain going to war, the United States produced enough war-related exports to pull them out of its prewar recession. Although Wilson claimed neutrality, he held sympathetic feelings toward Great Britain. After all, the Americans shared language and culture to the English in contrast to Germany who ruled their nation in a more militaristic manner. Because Wilson did nothing in response to Great Britain’s violation of American neutrality, Germany saw this as an indication of siding with the English. Germany getting desperate with no trade with the U.S., their economy was frantically crumbling. In retaliation, Germany violated the international warfare law by attacking with submarines without warning. Wilson’s response: Germany must stop the blockade or face the consequences. Wilson agrees to reach a deal with Germany after they publish a statement to negotiate even though both France and Great Britain have proclaimed that this war would end with total victory over Germany. Wilson is trapped by his own ultimatum.